Prudential MoneyMind is a microsite built for Slate.com that provides customized insight into users' unique spending/saving habits. Users begin the MoneyMind experience by taking a short quiz. Based on their answers, users are served a customized podcast that includes feedback and advice specific to their age and spending group. Users also have the ability to leave public-facing comments on the quiz results page.
Submersive developed the MoneyMind microsite, which is optimized for both desktop & mobile platforms.
Highlights include:
• Quiz algorithm that pairs users' answers with the appropriate podcast
• Backend dashboard for client comments moderation